Maybe you’ve heard of Responsive Web Design?
Maybe you haven’t.
What you will have encountered are websites that are difficult or impossible to use on your mobile phone or tablet (iPad, kindle etc). You see it all too often, a nice looking website when using your PC, but when using your smart phone you end up scrolling and panning desperately around the screen trying to read tiny text and fighting with a menu that simply doesn’t work.
In the past a solution adopted by many was to produce a separate mobile version of their company website. Whilst this solved the problem for the mobile user, it often resulted in them being served a cut-down version of the site as not all the main website content had been added to the mobile site. This also presented a problem for the company itself – they now have two websites to keep up to date! Let’s face it – most companies struggle to keep one website up to date (things like ‘actual work’ get in the way).
Responsive websites have one url (no ‘mobile’ sub-domain required), single content (so only need to be updated once) and resize automatically to look good on any screen size. They utilise a flexible grid, flexible images and CSS3 media queries to ensure your website adapts to your customer’s screen size. Take a look at our website on your smart phone or tablet and see how it responds to the screen size of your device.
Why is Responsive Web Design important?
With Mobile internet use set to overtake desktop internet use within the next year or so (following the current trends), it is vitally important to have a website that looks great on the many varied devices that are now used to access the internet.
A responsive website will save you time and money – by only requiring updates to one site. It will make you money by converting potential customers accessing the site from a mobile device that would otherwise have been turned-off. It can also help your SEO – Google currently recommends responsive web design as best practice.
How do you get a responsive website?
Marvel Creative Design can design and build you a cost-effective responsive website, which can also feature a content management system such as WordPress or Concrete5 to allow you to easily keep your website up to date with fresh and engaging content. If you are interested in finding out more, please give us a call on 0118 935 7363 or email on firstname.lastname@example.org and we can discuss your individual requirements.